# Which colleges use JMI Sports? 7 of 1,098 NCAA athletic departments covered by Whistle (1%) use JMI Sports, the multimedia rights holder, as of 27 Oct 2026: 7 Division I. The conference with the most JMI Sports schools is the Ivy League (2 of 8). It ranks No. 4 of 4 multimedia rights vendors in Whistle's data. _Data as of 27 Oct 2026._ Source: automated detection on each department's public athletics website, vendor partner pages, job postings and staff titles, medium or higher confidence only; 1,098 covered schools. [Download the school list as CSV](https://gowhistle.io/technology/jmi-sports.csv). _Canonical URL: https://gowhistle.io/technology/jmi-sports_ ## JMI Sports at a glance - **What it is:** Multimedia rights holder - **Category:** Multimedia rights - **NCAA athletic departments using it:** 7 (1% of covered schools) - **NCAA Division I:** 7 of 379 (2%) - **NCAA Division II:** 0 of 279 (0%) - **NCAA Division III:** 0 of 405 (0%) - **Rank in category:** No. 4 of 4 ## Which schools use JMI Sports? | School | Conference | Division | Location | | --- | --- | --- | --- | | [Columbia University](https://gowhistle.io/directory/school/columbia) | [Ivy League](https://gowhistle.io/directory/ivy-league) | Division I | New York, New York | | [San Diego State University](https://gowhistle.io/directory/school/sandiegostate) | [Pac-12](https://gowhistle.io/directory/pac-12) | Division I | San Diego, California | | [University of California, Los Angeles](https://gowhistle.io/directory/school/ucla) | [Big Ten](https://gowhistle.io/directory/big-ten) | Division I | Los Angeles, California | | [University of California, San Diego](https://gowhistle.io/directory/school/ucsandiego) | [Big West](https://gowhistle.io/directory/big-west) | Division I | La Jolla, California | | [University of Kentucky](https://gowhistle.io/directory/school/kentucky) | [SEC](https://gowhistle.io/directory/sec) | Division I | Lexington, Kentucky | | [University of Pennsylvania](https://gowhistle.io/directory/school/penn) | [Ivy League](https://gowhistle.io/directory/ivy-league) | Division I | Philadelphia, Pennsylvania | | [University of Pittsburgh](https://gowhistle.io/directory/school/pittsburgh) | [ACC](https://gowhistle.io/directory/acc) | Division I | Pittsburgh, Pennsylvania | ## Which conferences use JMI Sports most? | Conference | Schools using JMI Sports | Covered schools in conference | Share | | --- | ---: | ---: | ---: | | [Ivy League](https://gowhistle.io/directory/ivy-league) | 2 | 8 | 25% | | [ACC](https://gowhistle.io/directory/acc) | 1 | 19 | 5% | | [Big Ten](https://gowhistle.io/directory/big-ten) | 1 | 18 | 6% | | [Big West](https://gowhistle.io/directory/big-west) | 1 | 10 | 10% | | [Pac-12](https://gowhistle.io/directory/pac-12) | 1 | 9 | 11% | | [SEC](https://gowhistle.io/directory/sec) | 1 | 16 | 6% | ## JMI Sports vs other multimedia rights vendors | Vendor | NCAA schools | Share | | --- | ---: | ---: | | [Learfield](https://gowhistle.io/technology/learfield) | 159 | 14% | | [Van Wagner](https://gowhistle.io/technology/van-wagner) | 39 | 4% | | [Playfly Sports](https://gowhistle.io/technology/playfly-sports) | 17 | 2% | | **JMI Sports** | 7 | 1% | ## Method A school is listed when its public athletics website, a vendor partner page, a job posting or a staff title references the vendor with at least medium confidence. Detection is automated and re-run as directories refresh: absence means not detected, not not used, and contracts change, so confirm with the department before relying on a single listing. ## Frequently asked questions **How many colleges use JMI Sports?** 7 of the 1,098 NCAA athletic departments Whistle covers (1%) as of 27 Oct 2026. **Which Division I schools use JMI Sports?** Columbia University, San Diego State University, University of California, Los Angeles, University of California, San Diego, University of Kentucky, University of Pennsylvania, University of Pittsburgh. **How does Whistle know a school uses JMI Sports?** From vendor-specific links and markup on the department's own website (ticket, schedule and roster pages), vendor partner lists, job postings and staff titles. Only medium- or high-confidence matches are shown. **Where does this technology data come from?** From the staff directories athletic departments publish on their official websites, read automatically on a rolling schedule (NCAA Division I roughly weekly, Division II and III every three to four weeks). Whistle never publishes names, emails or phone numbers on public pages; staff can remove their details at any time at [gowhistle.io/remove-my-info](https://gowhistle.io/remove-my-info). Selling against JMI Sports, or integrating with it? [Whistle](https://gowhistle.io/pricing) gives you the current multimedia rights contacts at each of these schools, and tells you the moment someone new takes over. --- Whistle (Whistle Athletics) is a collegiate athletics sales-intelligence platform: staff directories, hiring signals and contact data for vendors selling into NCAA athletic departments. Public pages show counts and roles only, never personal contact details. Site summary: https://gowhistle.io/llms.txt