# Which Big Ten schools use SeatGeek? 8 of the 18 Big Ten athletic departments covered by Whistle (44%) use SeatGeek, the primary or resale ticketing partner, as of 4 Nov 2026: Indiana University Bloomington, Purdue University, Rutgers University, University of Illinois Urbana-Champaign, University of Maryland, University of Minnesota and 2 more. Across all 1,085 covered NCAA departments, 69 use SeatGeek (6%), so the Big Ten is above the national adoption rate. Among ticketing vendors detected in the Big Ten, SeatGeek ranks No. 2 of 5. _Data as of 4 Nov 2026._ Source: automated detection on each Big Ten department's public athletics website, vendor partner pages, job postings and staff titles, medium or higher confidence only; 18 covered Big Ten schools, 1,085 covered NCAA schools in total. _Canonical URL: https://gowhistle.io/technology/seatgeek/big-ten_ ## SeatGeek in the Big Ten at a glance - **Vendor:** [SeatGeek](https://gowhistle.io/technology/seatgeek) — Primary or resale ticketing partner - **Category:** Ticketing - **Conference:** [Big Ten](https://gowhistle.io/directory/big-ten) - **Big Ten schools using it:** 8 of 18 covered (44%) - **All NCAA schools using it:** 69 of 1,085 covered (6%) - **Rank among ticketing vendors in the Big Ten:** No. 2 of 5 ## Which Big Ten schools use SeatGeek? | School | Division | Location | Tracked staff positions | Directory last read | | --- | --- | --- | ---: | --- | | [Indiana University Bloomington](https://gowhistle.io/directory/school/indiana) | Division I | Bloomington, Indiana | 301 | 2026-10-31 | | [Purdue University](https://gowhistle.io/directory/school/purdue) | Division I | West Lafayette, Indiana | 355 | 2026-11-01 | | [Rutgers University](https://gowhistle.io/directory/school/rutgers) | Division I | New Brunswick, New Jersey | 382 | 2026-11-01 | | [University of Illinois Urbana-Champaign](https://gowhistle.io/directory/school/illinois) | Division I | Champaign, Illinois | 383 | 2026-11-03 | | [University of Maryland](https://gowhistle.io/directory/school/maryland) | Division I | College Park, Maryland | 358 | 2026-11-01 | | [University of Minnesota](https://gowhistle.io/directory/school/minnesota) | Division I | Minneapolis, Minnesota | 386 | 2026-11-03 | | [University of Nebraska–Lincoln](https://gowhistle.io/directory/school/nebraska) | Division I | Lincoln, Nebraska | 397 | 2026-11-02 | | [University of Washington](https://gowhistle.io/directory/school/washington) | Division I | Seattle, Washington | 389 | 2026-11-01 | ## Which other ticketing vendors do Big Ten schools use? Vendors in the same category detected at covered Big Ten departments. A school can appear under more than one vendor when it runs, say, one system for season tickets and another for single-game sales. | Vendor | Big Ten schools | Share of covered schools | | --- | ---: | ---: | | [Paciolan](https://gowhistle.io/technology/paciolan/big-ten) | 13 | 72% | | **SeatGeek** | 8 | 44% | | [Ticketmaster](https://gowhistle.io/technology/ticketmaster/big-ten) | 4 | 22% | | [Fevo](https://gowhistle.io/technology/fevo/big-ten) | 3 | 17% | | AudienceView | 1 | 6% | ## Where else is SeatGeek used? - [SeatGeek in the Big 12](https://gowhistle.io/technology/seatgeek/big-12) — 6 schools - [SeatGeek in the MAC](https://gowhistle.io/technology/seatgeek/mac) — 6 schools - [SeatGeek in the Summit League](https://gowhistle.io/technology/seatgeek/summit-league) — 5 schools - [SeatGeek in the Sun Belt](https://gowhistle.io/technology/seatgeek/sun-belt) — 5 schools - [SeatGeek in the AAC](https://gowhistle.io/technology/seatgeek/aac) — 4 schools - [SeatGeek in the Pac-12](https://gowhistle.io/technology/seatgeek/pac-12) — 4 schools - [SeatGeek in the ACC](https://gowhistle.io/technology/seatgeek/acc) — 3 schools - [SeatGeek in the America East](https://gowhistle.io/technology/seatgeek/america-east) — 3 schools - [SeatGeek in the CAA](https://gowhistle.io/technology/seatgeek/caa) — 3 schools - [SeatGeek in the Mountain West](https://gowhistle.io/technology/seatgeek/mountain-west) — 3 schools - [SeatGeek in the Big East](https://gowhistle.io/technology/seatgeek/big-east) — 2 schools - [SeatGeek in the Big Sky](https://gowhistle.io/technology/seatgeek/big-sky) — 2 schools ## Method A school is listed when its public athletics website, a vendor partner page, a job posting or a staff title references SeatGeek with at least medium confidence. Detection is automated and re-run as directories refresh: absence means not detected, not not used, and contracts change, so confirm with the department before relying on a single listing. This page is published when at least 2 covered Big Ten schools use the vendor; smaller combinations are kept out of search indexes. The conference's own page is [Big Ten Athletics Staff Directory](https://gowhistle.io/directory/big-ten); every SeatGeek school nationally is on [Which colleges use SeatGeek?](https://gowhistle.io/technology/seatgeek). ## Frequently asked questions **How many Big Ten schools use SeatGeek?** 8 of the 18 covered Big Ten athletic departments (44%) as of 4 Nov 2026: Indiana University Bloomington, Purdue University, Rutgers University, University of Illinois Urbana-Champaign, University of Maryland, University of Minnesota, University of Nebraska–Lincoln, University of Washington. **Is SeatGeek more common in the Big Ten than elsewhere?** 44% of covered Big Ten schools use SeatGeek against 6% of all 1,085 covered NCAA athletic departments. **Who at these schools buys or runs ticketing?** The ticketing and revenue staff listed in each department's directory. Whistle shows their names, titles, emails and phones (where published) on [paid plans](https://gowhistle.io/pricing), with alerts when the role changes hands. **Where does this technology data come from?** From the staff directories athletic departments publish on their official websites, read automatically on a rolling schedule (NCAA Division I roughly weekly, Division II and III every three to four weeks). Whistle never publishes names, emails or phone numbers on public pages; staff can remove their details at any time at [gowhistle.io/remove-my-info](https://gowhistle.io/remove-my-info). Selling against SeatGeek in the Big Ten, or integrating with it? [Whistle](https://gowhistle.io/pricing) gives you the current ticketing and revenue contacts at each of these schools and tells you when someone new takes over. --- Whistle (Whistle Athletics) is a collegiate athletics sales-intelligence platform: staff directories, hiring signals and contact data for vendors selling into NCAA athletic departments. Public pages show counts and roles only, never personal contact details. Site summary: https://gowhistle.io/llms.txt