5 of the 14 Atlantic 10 athletic departments covered by Whistle (36%) use Learfield, the multimedia rights holder (Sports Properties, Varsity Network), as of 4 Nov 2026: Davidson College, Loyola University Chicago, Saint Louis University, University of Rhode Island, Virginia Commonwealth University. Across all 1,085 covered NCAA departments, 153 use Learfield (14%), so the Atlantic 10 is above the national adoption rate. Among multimedia rights vendors detected in the Atlantic 10, Learfield ranks No. 1 of 3.
Data as of 4 Nov 2026.
Source: automated detection on each Atlantic 10 department's public athletics website, vendor partner pages, job postings and staff titles, medium or higher confidence only; 14 covered Atlantic 10 schools, 1,085 covered NCAA schools in total.
| School | Division | Location | Tracked staff positions | Directory last read |
|---|---|---|---|---|
| Davidson College | Division I | Davidson, North Carolina | 125 | 2026-11-01 |
| Loyola University Chicago | Division I | Chicago, Illinois | 80 | 2026-10-25 |
| Saint Louis University | Division I | Saint Louis, Missouri | 95 | 2026-11-03 |
| University of Rhode Island | Division I | Kingston, Rhode Island | 173 | 2026-11-01 |
| Virginia Commonwealth University | Division I | Richmond, Virginia | 138 | 2026-11-03 |
Vendors in the same category detected at covered Atlantic 10 departments. A school can appear under more than one vendor when it runs, say, one system for season tickets and another for single-game sales.
| Vendor | Atlantic 10 schools | Share of covered schools |
|---|---|---|
| **Learfield** | 5 | 36% |
| Playfly Sports | 2 | 14% |
| Van Wagner | 2 | 14% |
A school is listed when its public athletics website, a vendor partner page, a job posting or a staff title references Learfield with at least medium confidence. Detection is automated and re-run as directories refresh: absence means not detected, not not used, and contracts change, so confirm with the department before relying on a single listing.
This page is published when at least 2 covered Atlantic 10 schools use the vendor; smaller combinations are kept out of search indexes. The conference's own page is Atlantic 10 Athletics Staff Directory; every Learfield school nationally is on Which colleges use Learfield?.
5 of the 14 covered Atlantic 10 athletic departments (36%) as of 4 Nov 2026: Davidson College, Loyola University Chicago, Saint Louis University, University of Rhode Island, Virginia Commonwealth University.
36% of covered Atlantic 10 schools use Learfield against 14% of all 1,085 covered NCAA athletic departments.
The multimedia rights staff listed in each department's directory. Whistle shows their names, titles, emails and phones (where published) on paid plans, with alerts when the role changes hands.
From the staff directories athletic departments publish on their official websites, read automatically on a rolling schedule (NCAA Division I roughly weekly, Division II and III every three to four weeks). Whistle never publishes names, emails or phone numbers on public pages; staff can remove their details at any time at gowhistle.io/remove-my-info.